Choose the redirection condition that you want to set for your smart and short wow-link. For example, for the “Country” condition, you can click on the field (#1) in the illustration below and select the country. Choose the “Deny access to destination URL” option (#2) to deny prevent users from the selected countries accessing the destination URL. In that case, those users will see a special Wowpage that would inform them that the access is denied. You can also set your own Wowpage (#5). 

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Choose option #3 and enter an alternative destination address if you want the selected countries' users to be redirected to an alternative destination.